Studies in cities across the US and Canada show that customers who arrive to your business by foot or by bike visit more frequently and spend more money than those who arrive by car. Cities have proven that bicycling supports a thriving business network on a neighborhood scale. After the completion of the 9th Ave protected bike lane in NYC, local businesses saw a 49% increase in retail sales.
Through shared values and best practices Macon bike friendly businesses stand to gain loyal customers, strengthen their community and decrease traffic congestion for all.
Is your business ready to make a bike friendly commitment to your customers?
The Macon Bike Biz program works to promote all that your business is doing to support people who arrive by bike. A bike friendly business encourages the growth of bicycling in Macon by making it easy and convenient for customers and employees to arrive to their location by bicycle. Businesses can impact the travel choices of their customers and employees through the amenities they provide and the benefits they offer.
Apply to be a Macon Bike Biz! Joining the Macon bike friendly business network is easy. Fill out the quick application by May 1. If your business is selected, we’ll follow up to get you a bike rack and work together to create a plan for supporting your business and Macon bicyclists.
Selected Macon Bike Biz businesses* will receive the following:
- One free "Macon Hearts Bikes" bicycle rack installation outside of your shop
- One month of social media and email shout outs by Bike Walk Macon. Bike Walk Macon will highlight one business per month from June 2017 - June 2018
- Logo and web link acknowledgement on Bike Walk Macon's Website
- A "Macon Bike Biz" badge for your shop
Each selected business must agree to contribute discounts or free products to people who arrive to your business by bicycle for one month.
Macon Bike Biz is funded by the Downtown Challenge Fund of the Community Foundation of Central Georgia was created to implement the Macon Action Plan through a series of grants to local businesses, nonprofits, individuals, and government entities. To read the Macon Action Plan, please visit www.MaconActionPlan.com.
* Businesses must be located in Downtown Macon. This area is bound by I-75 to the west, 7th Street and the Ocmulgee National Monument to the east, Little Richard Penniman Boulevard to the south, and Emery Highway to the north.
Macon Bike Biz application
Related reseach and Resources
- Citylab:The Complete Business Case for Converting Street Parking Into Bike Lanes
- Copenhagen City of Cyclists: The Bicycle Account 2014
- Fast CoExist: Bike Lanes Aren’t Just Safer For Cyclists, They’re Good For Businesses Too
- Journalist’s Resource: Covering Bicycling and Bike Infrastructure, New Data and Angles
- League of American Bicyclists: Bicycling Means Business, The Economic Benefits of Bicycle Infrastructure
- Momentum Magazine: How Bicycles Bring Business
- National Association of City Transportation Officials: Urban Bikeway Design Guide
- National Institute for Transportation and Communities: Lessons for the Green Lanes, Evaluating Protected Bike Lanes in the U.S.
- NYC DOT: Cycling in the City-Cycling Trends in NYC
- People for Bikes: Statistics Library/Protected Bike Lane Statistics
- People for Bikes: Business Leaders Tout Economic Benefits of Protected Bike Lanes
- Seattle Transit Blog: Seattle Case Study, Economic Impact of Bike Facilities
- Stantec: Vancouver Separated Bike Lane Business Impact Study
- Treehugger: More Proof Bike Lanes Boost Business
- Triplepundit: Bike Lanes Increase Small Business Revenue
- Urban Land Institute: Active Transportation and Real Estate, The Next Frontier